How Heyreach Hit $4M ARR Without Ads — The Playbook That Made Inbound Work for an Outbound Product

In this episode of Edbound With Kinner, Vukasin Vukosavljevic (CMO at Heyreach) reveals how they scaled from $15K MRR to $4M+ ARR in 20 months—by doubling down on positioning, empowering users as promoters, and turning outbound wins into inbound momentum. If you want to build a content-led engine without a big team or ad budget, this one’s for you.

Steal Vuk’s growth playbook that took Heyreach from $15K MRR to $4M ARR—then dive deeper with frameworks we’ve curated from top SaaS, PLG, and GTM operators.